B2B Info Center

There are few tools that can empower an e-commerce business like order management software. When it comes to running an online business, you will often hear that the hardest part of the process is attracting an audience and driving traffic to your website. While this may be true, digital marketing provides many avenues for traffic generation including content marketing, PPC, SEO, social media, media buys and more. What more businesses struggle with is their order management process and dealing with order volume increases.

As a manufacturer or wholesaler, your company likely deals with a large number of orders for many products.  It is important that you are able to find an excellent online order management system that will fit right in with your current systems. Finding software that is built specifically for wholesalers and manufacturers will not only help your back office, but will also give your sales reps and customers the ability to order online and gain access to their account information.  This simple addition will keep your business running smoothly and orders shipping efficiently.

As a manufacturer or wholesaler, your company likely deals with a large number of orders for many products.  It is important that you are able to find an excellent online order management system that will fit right in with your current systems. Finding software that is built specifically for wholesalers and manufacturers will not only help your back office, but will also give your sales reps and customers the ability to order online and gain access to their account information.  This simple addition will keep your business running smoothly and orders shipping efficiently.   

Not so long ago, wholesale businesses were driven by putting a face to their brand.  Sales staff made the rounds, often driving thousands of miles a year to represent your business, drum up whatever sales they could get and throw anything they could against the proverbial wall to see what would stick, and what wouldn't.  Trade shows tried to show what the next newest and biggest thing was to hit and a good wholesaler went with their instincts as to what they needed to sell to their clients.

For many small and medium sized companies, QuickBooks is the main driver of their accounting infrastructure. QuickBooks is reliable and when utilized correctly, it is scalable and allows managers to jumpstart their inventory management efforts. If you are a beginner to QuickBooks, there are many resources available to help you get set up.  It might be worth considering hiring an accountant to get you started. If you are using a different form of accounting and are considering migrating to QuickBooks, then you may need a trusted financial professional to help transfer integral information. A consultation can help specify and determine aspects of your business that needs QuickBooks. An accountant will help pinpoint conventional tracking expenses and other obligations when it comes to local regulations.

Finding decent B2B order management software is already challenging enough, let alone ones that give you superior warehouse integration. When dealing with your third-party fulfillment centers, you need to have as much clear communication as possible to avoid errors and get your shipments out the door. Unfortunately, far too many companies still rely on outdated methods of communication to relay order information.  And as your business starts to grow, more orders can result in chaos if not handled properly. 

Creating that personal connection is a key driver in online marketing and B2C companies.  The B2B industry is noticing.  Seeing online B2C growth, coupled with the lack of personal connection, is one reason the B2B world feels more compelled to change. Many B2B companies are attempting to nurture more personal relationships with buyers today, and are looking for quick and easy ways to do this. 

QuickBooks is used by the majority of small and medium-sized businesses throughout the world, but many users ignore the full functionality that is available in this software system. If you are a wholesaler, manufacturer or distributor, mastering QuickBooks order management is one of the first objectives that businesses should have, since an efficient and streamlined sales order process for customer orders is the key to success in today's competitive environment.

There isn't any question that customer engagement in the B2B world is more imperative than ever in a time when buyers want a more personalized experience with companies they buy from. Creating brand loyalty is never easy in a world where B2B competition is so intense. You're possibly feeling this pinch lately and wondering how you can stand out from hundreds of other B2B companies selling the same products you do.

Order management software has so much potential of being great, yet you seldom see companies go the extra mile to add features that truly help a customer. Not making it easier for customers only ruins the goal toward more growth and loyal customers in your business. It also hurts you in the long run since competition is more than likely growing more intense. Treating customers like a random number only leads to them leaving you for nearby competitors who are doing it better.